Principal Engineer - Web Platform

About A Place for Mom:

A Place for Mom is the leading online resource connecting families searching for senior care with a team of expert advisors providing insight-driven, personalized solutions. As the nation’s largest senior care advisory service, A Place for Mom helps hundreds of thousands of families every year navigate the complexities of finding the right senior care solution for their loved ones across home care, independent living, memory care, assisted living, and more. Established in 2000 as a family business, A Place for Mom employees are deeply committed to the company mission to enable caregivers to make the best senior care decisions. A Place for Mom fosters, cultivates, and preserves a culture of diversity, equity, and inclusion.

Our employees live the company values every day:

• Mission Over Me: We find purpose in helping caregivers and their senior loved ones while approaching our work with empathy.
• Do Hard Things: We are energized by solving challenging problems and see it as an opportunity to grow.
• Drive Outcomes as a Team: We each own the outcome but can only achieve it as a team.
• Win The Right Way: We see organizational integrity as the foundation for how we operate.
• Embrace Change: We innovate and constantly evolve.

The Position:

We are looking for a talented Principal Engineer who will utilize a modern technology stack to update and maintain our public web site experiences across SEO and SEM channels. This role entails being a seasoned engineer with deep frontend technology and leadership experience.

This position reports to the Director of Engineering - Web Platform. You will leverage your expertise in front-end web technology to meticulously select the latest technologies, architectural frameworks, and design patterns for implementation. Your role will involve providing visionary leadership, architectural direction, and technical mentorship to a dedicated team of engineers tasked with developing and maintaining our web platform technologies that are the front door of our business. 

Who you are:

The ideal candidate is a hands-on, outcome-oriented, innovative, technology-focused engineer with extensive experience acting as a strategic leader - helping to drive designing, building, and supporting modern front end technologies. They establish and nurture strategic partnerships with product teams, driving alignment between technological innovation and broader product and business objectives. Additionally, they are dedicated to elevating engineering standards across the organization, mentoring not only team members but also influencing and guiding other engineering leaders. They champion industry standards and best practices, fostering a culture of technical excellence and continuous learning

What you will do:

• Leverage advanced UI engineering expertise and creative insights to drive strategic innovation, shaping and launching impactful new features, functionality, and products with a focus on high scalability and resilience.
• Lead the architectural vision for cloud-native, service-oriented UI components and applications, designing systems that prioritize performance, maintainability, and adaptability for future growth.
• Collaborate closely with cross-functional teams to tackle complex application designs, championing code review and fostering a culture of continuous optimization and best practices.
• Enable continuous deployment by championing quality engineering practices: linting, unit testing, e2e testing, pipeline automation.
• Partner with and influence product and design teams to define, maintain, and evolve design system standards, setting a high bar for consistency, accessibility, and scalability across the organization.
• Develop and maintain high-quality technical documentation and reference materials to guide, mentor, and inspire engineers at all levels, fostering a culture of knowledge-sharing and skill advancement.
• Define and enforce engineering best practices, setting a technical direction and mentoring other engineers, including staff and senior engineers, to elevate the entire team's capabilities.
• Proactively identify, diagnose, and resolve complex production issues across the UI and service layers, driving root-cause analysis and preventive action to maintain system stability and reliability.
• Partner with project management to ensure timely delivery of high-quality project outcomes, prioritizing alignment with long-term engineering and business goals.
• Lead mobile-first performance optimization efforts, with a rigorous focus on improving Core Web Vitals and enhancing the overall user experience.
• Champion a deep understanding of the end-user experience, advocating for and crafting a visually and functionally beautiful web journey that aligns with business objectives and user needs.

Required Skills and Competencies:

• 14+ years of engineering experience working with a Javascript/Typescript, React, and NodeJS tech stack
• In-depth knowledge of front-end technologies, frameworks, and best practices. 
• Experience with leveraging relational databases in a scalable, efficient way; GQL and MongoDB preferred.
• Thrives in a fast-paced environment while architecting dependable solutions that scale effectively
• Role model and champion modern ways-of-working such as Agile, DevOps and related practices, actively participate in an engineering community.
• Strong communication and “storytelling” skills – ability to articulate a vision or concept in simple terms to a broad audience at every level.
• Helps enable and establish services and products to take advantage of changing industry trends and opportunities
• Is able to step back from a task and reassess size and complexity when appropriate
• Takes ownership of the quality of the solution or feature being implemented
• Demonstrates competent problem-solving skills (e.g. debugging, analysis and instrumentation) in a context beyond code they've written
• Takes ownership of keeping technical documentation for their features up to date.

Compensation

• Base Salary: $190,000 to $220,000 + 30% Bonus
• Benefits:
  • 401(k) plus match
  • Dental insurance
  • Health insurance
  • Vision Insurance
  • Paid Time Off

All your information will be kept confidential according to EEO guidelines.

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